Have you ever been on Facebook and wondered how you got where you were? How about pin hopping on Pinterest; what was that first search that got you going anyway? Have you ever Tweeted your displeasure about a business’s poor customer service?
These are all symptoms of being a social media drifter, just going where the flow takes you. But there is a better way, and it begins with adding purpose to your time online. Our short course will help find that purpose, and you can start right now (just click here). We promise you will add deeper value to your time on the internet.
Every day, billions of us interact electronically, but not always in meaningful or even safe ways. We send an Instagram to our friends and family. Why? That gripe we tweeted on customer service, was it helpful? We posted our granddaughter’s first step on Facebook so that everyone on the planet could see. You viewed a hilarious YouTube video and just had to share. But why did you share it and who did you sent it to?
For many of us, social media is an easy way to feel in touch with relatives or past friends and colleagues. But here are some other things to consider (form Heidi Cohen’s actionable marketing guide):
1- Facebook is social media’s mass market
2- Twitter is social media’s broadcast system
3- LinkedIn provides professional connections that result in lead generation and drive sales
4- Google+ keeps marketers’ attention
5- YouTube remains video’s home
Knowing just that, don’t you wonder if what you last posted landed in the right place?
You need to decide on the purpose of the social media you use. When you record that purpose in your profile and live by it, things will start to change. That’s what this certification will do for you. We guide you step by step to more worthwhile posting.
If you have children and they certify, they will become safer and more responsible while using social media, and you will find yourself feeling safer too. Your will understand how to get involved in discussions happening in social media, and those discussions are bound to be more substantial as you find yourself connecting in important ways. You are going to encourage family and associates to share their personal stories and thoughts on what is important to them, because you find meaning there. And best of all, you will help to “flood the earth with good messages,” including messages on how Scouting is building youth and helping you accomplish the mission of your chartered partner.
There are six levels to the Social Media Certification. The first is the Core, which offers a good start. At each level, you’ll complete a set of requirements, building on past levels before rising to the next level of certification. These include:
- Core: Learn the basics
- Coach: Helping others learn and use the basics
- Curator: Filtering through interesting content across the web and sharing the best news, articles, videos and infographics on your social platforms.
- Creator: blogging and writing your own thoughts and feelings
- Collaborator: working with others to strengthen your messages
- Consultant: helping other organizations like your church or club to do the same thing